PLUG2WIN · Managed engagement platform

Everything you need to turn players into revenue.

Missions, piggy bank, personalized offers, tournaments, sport gamification, churn & LTV analytics — one engine on top of your casino or sportsbook, run as a managed service.

Proven in live A/B tests on real brands
5d : 11h : 34m
Bonus cash
100 EUR + 100 COINS
DEPOSIT GOAL4 / 10
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Offer & figures shown are example
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40+Brands live
500K+Monthly active players
+15–66%ARPPU · live A/B splits
≤2 weeksTo go live · API only
Service, not software

We built it. We run it.

PLUG2WIN plugs on top of your brand — casino or sportsbook — and comes with the team that configures, launches and operates every mechanic below. On your goals, watching your economy.

  • /01 Engine, not an add-on

    One system, one coin economy across every mechanic and vertical.

  • /02 Service, not a toolkit

    We run it with you — setup, campaigns, QA, analytics, recommendations.

  • /03 White-label by design

    Players see only your brand. PLUG2WIN stays invisible.

  • /04 Proven, not promised

    Live A/B splits on real brands — control vs test, same games, same bonuses.

The toolkit way

A box of parts,
delivered.

Cheap license, seats for five brands, onboarding docs. Then it's on you — hire the CRM team, learn the admin, tune every campaign, own every mistake.

  • Who will actually configure it?
  • Are they senior enough not to burn bonus budget?
  • Who watches bonus cost every day?
  • Who answers for the result?
PLUG2WIN · Fully managed

A master with
their own tools.

Our success team runs the whole loop with you — reads your metrics, picks the mechanics, ships the campaigns, QAs every payout. You point at the goal.

SetupCampaignsQAAnalyticsRecommendations
What “managed” means in practice
Daily

Economy watch

Bonus cost and guardrails checked every day.

Weekly

Campaign calendar

Planned, shipped and QA'd by our team.

Monthly

Results review

What moved, what didn't, what's next.

Always

Recommendations

A metric turns weak — we know what to switch on.

Cheaper as a license ≠ cheaper as a result — a toolkit still needs a team. Ours is included.

Prefer self-service? Admin panel, docs and support are included too

The full list

Everything we run. One coin economy.

The whole arsenal at a glance — grouped by what it does for you, not by module. Casino and sport on a single coin economy, every item configured and operated by our team.

Whose side we're on

Built to steer players toward your P&L.

Engagement here isn't entertainment for its own sake. Every mechanic nudges the player to the next action that's profitable for you — and the economy caps keep it that way. Tell us the weak metric; we know what to switch on.

Reg → FTD is leaking Onboarding missions + first-deposit offers Proven · +30% Reg→FTD
One-and-done depositors Piggy bank · deposit-to-scratch · offer chains Proven · −13% one-and-done
Deposit frequency is flat Daily missions · wheel · store goals Proven · +22% deposit frequency
Bonus cost is bloated Right-sized dynamic offers · bonus-to-GGR caps Proven · −30% bonus cost
ARPPU below potential The full evergreen loop, A/B-tested on your brand Live A/B · +15–66% ARPPU
D30 retention slipping Tournaments · live races on the game screen A/B · D30 up on every brand
Sportsbook is flat Sport missions on one wallet with casino Targets we design for
Churn is invisible Churn prediction → named save-lists → LiveOps Analytics + LiveOps

Casino numbers — same P2W engine, measured on live brands; A/B ranges — control vs test, full tables shared in demo under NDA; sport — design targets, not yet measured.

Proven results

Tested the hard way: live A/B splits.

Control vs test · same games, same bonuses — the only difference is PLUG2WIN

+15–66%
ARPPU
+13–66%
Deposits per user
+6–46%
Average deposit

Avg deposit & D30 retention up on every brand · full A/B tables (incl. D30) shared in demo · under NDA

Go deeper

Six engines. One retention loop.

Everything in the list above runs on one of these engines — each with its own deep-dive page.

How it works

Plugs on top.
Players never leave your UI.

/01 Your platform

Sends basic events: deposits, bets, sessions. Tokenized IDs — zero PII.

/02 PLUG2WIN engine

Missions, offers, tournaments, segments, churn & LTV scoring. Runs the retention loop.

/03 Your player

Widget in your UI, your brand only. Rewards via your bonus API.

Up to 2 weeks API only No platform changes
Fit check

Will it run on your stack?

Native integrations

SoftSwiss
TrueLabel

Already integrated — the fastest path. Live in up to 2 weeks, API only.

Any other platform — by module
CASINO ENGINES

Bonus API (free spins, bonus cash, deposit bonuses) + real-time player events: deposits, bets, sessions (e.g. Kafka or RabbitMQ).

SPORT MODULE

Adds your sportsbook feed — bet & settlement events with odds context (e.g. SoftSwiss Kafka). Scope differs per platform; we map it on the discovery call.

ANALYTICS

Runs on the same event stream — nothing extra to build.

Boxes ticked? We can go live in weeks — details on the discovery call

Security & compliance

Zero PII.
Your data stays yours.

  • No sensitive data

    We never receive names, emails, phones or payment details.

  • Tokenized events only

    Anonymized player IDs and behavioral events.

  • Nothing to breach

    No sensitive data on our side = no breach risk.

  • Built for regulated markets

    MGA / UKGC-grade data protection standards.

Let's talk

Four steps from here to going live.

01

Discovery call

Your goals, players, challenges.

02

Team demo

PLUG2WIN configured for your brand.

03

Contract

Terms, data scope, NDA.

04

Setup & integration

API only — live in up to 2 weeks.

See it running on your brand.