PLUG2WIN
Module 01 · Casino gamification

Gamification. Always on.

The evergreen layer of the P2W engine — a meta-game that runs on top of your casino 24/7. Available to the player at any moment, between and beyond bets. No campaign required.

MissionsBonus storeLootboxesPiggy bankScratch cardsWheel of fortune
Scratch card widget inside a casino UI
PLUG2WIN · Managed engagement platform

One of six engines on a single coin economy — built, launched and operated by our team, steered toward your metrics.

The whole platform
The psychology

Bonuses are passive. Gamification is active.

Bonus

A transaction.

One and done. The player receives → uses → forgets.

Gamification

A relationship.

Ongoing engagement. The player earns → progresses → achieves.

The entry point

The bubble: where evergreen gamification starts.

One icon in the corner of the game UI — the door into the whole meta-game.

P2W widget launcher

The starting point of evergreen gamification

  • /01Always visible

    Sits in the corner of the game UI, never blocks play.

  • /02One tap to the meta-game

    Opens missions, store, piggy bank, scratch and wheel.

  • /03Player-initiated

    Opens when they want — respects the game.

  • /04Brand-native

    Matches your identity, feels like your platform.

How it works

Simple integration, immediate results.

/01 Player

Plays missions, earns rewards in your UI.

/02 Your brand

Sends basic player data + events.

/03 PLUG2WIN

Rewards players through your bonus API — free spins, bonus cash, deposit bonus.

Up to 3 weeks
Integration
Minimal
Your dev work — API only
None
Changes to your platform
The mechanics

Six mechanics. One loop.

Scroll through the meta-game — each mechanic pulls a different psychological lever, all feed one coin economy.

/01 Evergreen · Missions

Daily missions: a reason to return every day.

  • Daily return incentive — players come back to complete new tasks
  • Extended sessions — mission goals keep players engaged beyond regular betting
  • Emotional investment — players feel progress and achievement over time
Without it

Player has no reason to return tomorrow.

With it

Players return daily to complete tasks and earn rewards.

Missions widget
/02 Evergreen · Piggy bank  Only on PLUG2WIN

Piggy bank: create sunk cost — players won’t leave.

  • Sunk cost effect — the player invested time filling it; leaving means losing it
  • Triggers deposits — players deposit to break the piggy and claim the reward
  • Builds anticipation — watching the balance grow is satisfying
Without it

Nothing holds the player to your brand.

With it

The player has something to lose if they leave.

Piggy bank mechanic
/03 Evergreen · Scratch cards

Scratch cards: instant dopamine between bets.

  • Boredom killer — quick entertainment between bets keeps players on site
  • Quick wins — dopamine hits during losing streaks prevent churn
  • Daily engagement — a free daily scratch card brings players back every day
Without it

Player sits idle, gets bored, leaves.

With it

Quick entertainment keeps the player on site.

Scratch card widget
/04 Deposit driver · Scratch

Turn deposits into rewarding moments.

  • Deposit motivation — players deposit to get a scratch card with a guaranteed reward
  • Increases deposit size — bigger deposit means better scratch card prizes
  • Drives repeat deposits — players want to scratch again, so they deposit again
Without it

A deposit feels like spending money.

With it

A deposit feels like winning a prize.

Deposit-to-scratch variant
/05 Evergreen · Wheel of fortune

Wheel of fortune: anticipation, excitement, memory.

  • WoF for coins — player spends earned coins to spin, wins bonuses or store items
  • WoF for deposit — a spin after deposit; bigger deposit means a better wheel
  • Emotional reward loop — every reward is an event; players remember the spin
Without it

Bonuses appear silently, no emotion.

With it

Every reward is an event.

Wheel of fortune
/06 The economy · Bonus store

Bonus store: let players choose their rewards.

  • Player autonomy — free spins, bonus cash, lootboxes: choosing feels like winning
  • Motivation driver — players work toward rewards they actually want
  • Tiered rewards — best rewards require more coins, driving more activity
Without it

Same bonus for everyone, low motivation.

With it

Players work toward rewards they actually want.

Bonus store
/07 Evergreen · Lootboxes

Lootboxes: mystery rewards players open again and again.

  • Mystery reveal — Bronze, Silver, Gold and Mystery boxes; the opening animation turns every reward into an event
  • Coins or deposit — coin-based boxes burn earned coins; deposit-based boxes unlock with a deposit
  • Plugged into every mechanic — won in missions, on WoF sectors, offered by LiveOps triggers, or bought in the store
Without it

Another flat bonus, forgotten in a second.

With it

An unboxing moment that drives deposits and coin spend.

Lootbox store
The currency

Coins: a closed economy you fully control.

Reward players without real money cost.

  • /01You control value

    You decide coin value, adjust the economy anytime.

  • /02Drive desired actions

    Players earn coins for actions you want, spend only in your store.

  • /03Perceived value

    1000 coins feels bigger than 1 euro — spending behavior without financial risk.

Roadmap · Coming soon

Real prizes in store — tangible rewards, viral moments.

iPhones & iPadsBranded merchGift cardsLuxury items
  • Beyond digital — rewards players can touch and show off.

  • Winners share on social media — free marketing for your brand.

  • Players set goals and stay longer to earn prizes.

Without it

Rewards feel abstract.

With it

The player shows friends their new iPhone from your brand.

Let’s talk

See the meta-game running on your brand.